This page is the pitch we build sites the way we built this one.
A website from us is designed, written and built under one roof, then handed over with every login. It is planned around the first visit, because that is where a business is won or lost.
What a project includes five parts, each one yours to keep.
- Design
- The layout, the type, the spacing and the order things appear in. Decided page by page around what a visitor needs to know before they will get in touch.
- Reviewed in a browser.
- Words
- We write the copy with you. A good layout with vague words is still a vague site, so the words come first and the layout serves them.
- Your voice, edited.
- Build
- Hand-written HTML, CSS and a little JavaScript. No page builder, no theme, no monthly plugin bill. Fast to load and easy to change later.
- No page builder, ever.
- Launch
- Domain, hosting, forms and analytics set up in your name. Every page is checked on a phone, a laptop and a slow connection before it goes live.
- Your accounts, our checklist.
- After
- Once it is live we watch what visitors do for the first few weeks, fix what needs fixing, and leave you a short guide to editing the small things yourself.
- Part of the price.
Everything sits on one grid the part you feel but never see.
Every measurement on this page comes from one scale. Lines of text run to about sixty characters, because that is where reading stays easy. Headlines sit on the same twelve columns as the paragraphs, and the space between sections is the same on every page of the site.
None of it is visible on its own. Together it is the difference between a site that feels considered and one that feels assembled, and visitors feel it before they have read a word.
What we need from you less than you might think.
- A conversation
- One call to start and a few emails as we go. You know the business. We ask the questions and take notes.
- Your material
- Existing photos, the questions customers ask before they buy, anything you have written before. If there is nothing yet, we work from the call.
- Decisions on time
- Feedback within a few days at each stage keeps the plan on its dates. We tell you when we need it and which decisions it has to cover.
Who this is for so neither of us wastes a call.
Probably a fit
- You sell a service and want the site to bring in enquiries.
- You can give feedback within a few days when it is asked for.
- You want to own the site and understand how to change it.
- You would rather do it once, properly, than again next year.
Probably not
- You need a site by Friday.
- You want a template with your name filled in.
- You need an online store with hundreds of products.
- Price is the only thing you are comparing.
Where the ads fit the page an ad lands on is planned with the ad.
- Planned together
- A site from us is planned with the landing page in mind. The page an ad sends people to is designed and written as part of the same job, so nothing is lost between the click and the enquiry.
- One brief, both halves.
- Say so at the start
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If you plan to run ads, on Facebook, Instagram or Google, tell us on the first call and we plan the pages around it. A search ad in particular needs a page that answers the exact thing that was searched for.
Start with a call bring the site you have, or the idea for the one you need.
Based in Ottawa. Or write to team@jxmarketinggroup.com.